SUMMARY Stationery Design
Few companies use traditional printed letterheads and other stationery these days, instead opting for MS Office templates which are cheaper and environmentally friendly, however, if for whatever reason you require traditional stationery, we won't judge. We custom design stationery and provide the repro ready files to take to a printer of your choice.
STATIONERY EXAMPLES
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Stationery Glossary
CMYK
The colour format that files should be in before they are printed at a repro house. Short for 4 colours, namely: Cyan, Magenta, Yellow and Black
DPI / PPI
Dots Per Inch / Pixels Per Inch. The number of pixels within a square inch. Used to determine whether a picture has high, medium or low resolution.
Pictures for web should have 72 ppi. Pictures to be printed on deskjet printers should have 150 ppi. Pictures to be printed at Repro houses should have 300 ppi.
High Resolution
A file that is high resolution is generally a file that has a dpi of 300. A repro house will require the file to be high res and repro-ready before printing.
JPEG
A type of picture file. Stands for Joint Photographic Experts Group.
Pixel
The smallest part or single grid point of a raster image.
Raster
A raster image is made up of pixels, for example a photograph. You can tell an image is raster if you stretch it bigger, and it begins to distort.
Repro House
Short for 'reproduction company'. Also known as printing company
Repro Ready Files
Short for 'reproduction ready files'. Refers to files that have been prepared with the necessary, crop marks, bleeds, etc for printing.
Vector
A vector image is made up of paths (lines that link to form shapes), for example clip art. Vector images do not distort if you enlarge them.